Appendix B Podcast

Recognizing the saturation of lengthy, overly-serious B2B podcasts in the higher ed space, we set out to break the mold with "Appendix B" – the only short-form, weekly podcast in the domain. Focusing on candid discussions about crucial UX/UI principles for college websites and current events in higher ed, we struck a chord with our audience. As the producer, I play a key role in episode ideation, audio editing, and generating engaging social teaser videos and supplementary social posts to drive community engagement.